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Case Study: Digital Signage Application for Healthcare Provider



A premier healthcare, established in 2020, has been setting benchmarks in corporate healthcare services. To keep pace with its growth and enhance customer engagement, the provider sought to modernize its digital signage system which was plagued by inefficiencies and high maintenance.

The Challenge

The existing cloud-based digital signage, burdened with a poorly designed web-console and unreliable Windows-based media players, was proving to be a bottleneck. System crashes, slow reboots, and manual interventions were the order of the day, hindering effective communication with patients and visitors.

Implementation by Techstern

Techstern's Business Development and Research team stepped in to overhaul the failing system. Through diligent assessment, the team concluded that while the display boards were salvageable, the software and media player needed replacement. Techstern executed the following transformative steps:

  1. Integration of android Devices: The deployment of commercial-grade Android devices ensured a robust and reliable playback experience.
  2. Web App Development: A custom web app built using ASP.Net MVC, Azure SQL, Azure Blob storage, and Web APIs provided a seamless connection to the Android App.
  3. Mobile App Development: A mobile app was developed in flutter with displays the signage features.
  4. Real-Time Data Feeds and Scheduling: Configurable live data feeds and a presentation schedule ensured dynamic content delivery and auto publishing of changes.
  5. Diagnostic and Troubleshooting Support: Real-time diagnostics and a comprehensive activity history facilitated zero downtime and ease of maintenance.

Standout Features of the Digital Signage Application

Techstern's application revolutionized the digital signage system with its user-friendly interface and innovative features:

  1. Versatile Template Designs: Customizable templates catered to varied informational needs.
  2. Real-Time Updates: The .NET core portal allowed for instantaneous content updates.
  3. Interactive User Experience:QR code integration on displays enriched customer engagement.
  4. Cost-Efficiency: The shift from print to digital resulted in substantial savings.

Technological Backbone

The project was supported by Techstern's technological expertise, featuring:

  • Frontend Technologies: React JS
  • Backend Technologies: C#, MVC, .net Core
  • Cloud Solutions: Google Cloud, Microsoft 365
  • Mobile App Development: Android Native

The Impact

Post-implementation, the digital signage application delivered:

  1. Enhanced Customer Experience: Real-time, dynamic content improved accessibility and engagement.
  2. Increased Sales: Instant updates on promotions spurred concession sales.
  3. Operational Efficiency: Streamlined content management resulted in time and cost savings.
  4. Environmental Sustainability: Reduction in print signage supported eco-friendly practices.


Techstern's digital signage solution provided the healthcare provider with a powerful tool to communicate effectively, enhance customer experience, and operate efficiently. The success of this project stands as a testament to Techstern's commitment to innovative and reliable technology solutions in corporate environments.

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